Team
Elisa Liehr
Founder, President
Elisa is the energetic powerhouse behind the Liehr team. She has over 30 years of marketing and communications experience and founded LMC over 28 years ago. She is committed to delivering the highest quality products to her customers.
Lynda Palmer
MBA, Strategic Marketing Analyst/Account Executive
Lynda is a strategic marketing maven with over 25 years of marketing and project management experience. She has a background in the automotive industry and has worked with both Toyota and Acura. Lynda is also a professor of marketing and case development manager of the acclaimed Education to Business program at Pepperdine University.
Tom Liehr
Principal Director/Business Manager
No detail is too small for Tom in his quest for perfection. With 25 years of strategic marketing, research and project management experience under his belt, and 9 years at LMC, Tom is a marketing expert. Tom is also LMC business manager who oversees the day to day operations.
Glenn Yee
Art Director
Glenn is a design wizard, with an instinctive understanding of print and digital layout and a powerful creative vision. He has 25 years of creative design experience, with 12 years at LMC.
Jeff Peterman
Technologist Video Editor/Project Manager
The silver screen is Jeff’s domain. He has an enormous talent that spans from filming to editing. Jeff has worked on consumer videos, educational videos, animated shorts and more. A multi talented cinematographer, videographer, motion graphics artist and LMC technical wizard, Jeff brings a fresh perspective and new, innovative ideas to the team and can turn a job around in the blink of an eye.
Roberta Clark
Senior Client Representative
Roberta brings over 25 years of automotive OEM experience to the team. Throughout her career, Roberta has developed specific expertise in fixed operations with an emphasis in communications and content management. Her breadth of knowledge ranges from owner communications and customer retention to collision repair and warranty. A proven collaborator, Roberta can work confidently with clients, designers, printers and advertising representatives. From project coordination to editing, print and digital production, Roberta is a clear and direct communicator with a commitment to excellent results.
Paul Winter
Senior Copywriter
Paul is a brand expert and wordsmith extraordinaire. He has been working as a branding expert and copywriter for over 25 years. Paul specializes in linguistic alchemy, brainstorm facilitation, verbal identity, brand strategy, copywriting, packaging communication and creative team leadership.
Dylan Walsh
Copywriter/Account Executive
With a life long passion for storytelling, Dylan brings a unique approach and point of view to every project he works on. Dylan has an extensive background in both creative writing and video production, and uses these skills to create original and engaging content for our clients. Dylan graduated from Loyola Marymount University with a B.A. in Film Production in May of 2015.
Suzan Fairchild
Senior Copywriter
A passionate and innovative strategic marketing leader, Suzan has over two decades of experience in the automotive industry. Her attention to not only the big picture but also functional details has been the foundation of her success with both agency and client-side corporations. She is adept at developing and deploying marketing programs that balance creativity and customer experience, while achieving client business goals.
Kelsey Yarnell
Copywriter/Editor
Kelsey is the master of schedules and timelines and will stop and nothing to ensure her clients’ products are delivered on time. She brings seven years of editorial, script and technical writing, editing and print and digital publication experience to the team.